Background

Claire Fraser's mother-made Outlander inspired red-dress for competition inspires enquiries for work

Made for a competition an an Outlander convention, Kate's dress as made by her mother was inspired by Claire Fraser's red dress in Outlander season 2. As Kate's favourite, the dress is also a fan favourite and was recieved positvely during Kate's experience wearing this beautiful dress in front of the Outlander cast at a 2018 convention.

Challenges

Capturing the essence of Kate's character and the intircacy of the details dress required a careful choice of locations and considered shots that highlight intricacies of the dress. Using natural lighting, the shoot was produced in a natural environment with no pressures: showing the value of simple concepts.

Results

• Enquiry from well known high street confectionary brand as direct result of video
• 300+ reviews in 1st month / 600+ reviews in 1st year
• Key reference point for Kate on social media (Instagram)